I use design as a strategic driver for growthaligning it with business goals through systemic thinking, visual storytelling, and a data-informed, impact-focused approach.

Learn more
about my work

BEYOND THE WORK

Outside of my core role, I love mentoring emerging designers and early stage founders—helping them navigate the intersection of design, strategy, and impact. I also write about product design and the evolving role of design in shaping business outcomes

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WHAT I DO

EXPERTISE

11+ years of experience in Product Design and Strategy

My work spans SaaS, fintech, and edtech—combining deep domain knowledge with hands-on expertise in design systems, product strategy, and product development.

My work spans SaaS, fintech, and
edtech—combining deep domain knowledge with hands-on expertise in design systems, product strategy, and product development.

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Product design

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Product design

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Product design

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Product strategy

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Product strategy

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Product strategy

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Design systems

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Design systems

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Design systems

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AI for product

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AI for product

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AI for product

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Visual storytelling

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Visual storytelling

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Visual storytelling

CLIENTS SAY

TESTIMONIALS

"

Oana is the type of person that really gets involved in the business.

She doesn't just think about design in a silo, but about how what she does contributes to the entire company and where her expertise can be applied with the most leverage.

JOSHUA WHOLE

CEO

MINDSTONE

"

Oana is the type of person that really gets involved in the business.

She doesn't just think about design in a silo, but about how what she does contributes to the entire company and where her expertise can be applied with the most leverage.

JOSHUA WHOLE

CEO

MINDSTONE

"

Oana is the type of person that really gets involved in the business.

She doesn't just think about design in a silo, but about how what she does contributes to the entire company and where her expertise can be applied with the most leverage.

JOSHUA WHOLE

CEO

MINDSTONE

"

Oana s'est engagée à 120% dans la mission.

Elle maîtrise parfaitement toue la démarche coopérative pour structurer les design ops et bâtir un design system à l'échelle d'un groupe disposant d'un parc applicatif complexe et hétérogène.

MARTIN NICOLAS 

Responsable Accélérateur

CNP ASSURANCES

"

Oana s'est engagée à 120% dans la mission.

Elle maîtrise parfaitement toue la démarche coopérative pour structurer les design ops et bâtir un design system à l'échelle d'un groupe disposant d'un parc applicatif complexe et hétérogène.

MARTIN NICOLAS 

Responsable Accélérateur

CNP ASSURANCES

"

Oana s'est engagée à 120% dans la mission.

Elle maîtrise parfaitement toue la démarche coopérative pour structurer les design ops et bâtir un design system à l'échelle d'un groupe disposant d'un parc applicatif complexe et hétérogène.

MARTIN NICOLAS 

Responsable Accélérateur

CNP ASSURANCES

"

Oana played a key role from Mindstone’s early days.

She lead our redesign and building a design system marked by exceptional attention to detail and functionality. Her input and guidance helped us get to where we are today and it was a pleasure to work with her.

MELINDA JACOBS

CEO

MINDSTONE

"

Oana played a key role from Mindstone’s early days.

She lead our redesign and building a design system marked by exceptional attention to detail and functionality. Her input and guidance helped us get to where we are today and it was a pleasure to work with her.

MELINDA JACOBS

CEO

MINDSTONE

"

Oana played a key role from Mindstone’s early days.

She lead our redesign and building a design system marked by exceptional attention to detail and functionality. Her input and guidance helped us get to where we are today and it was a pleasure to work with her.

MELINDA JACOBS

CEO

MINDSTONE

"

Oana always knows how to handle an issue.

We are always glad to collaborate with her, she is a passionate and hard worker!

ALDRIC EMIE

CEO

CLIMB

"

Oana always knows how to handle an issue.

We are always glad to collaborate with her, she is a passionate and hard worker!

ALDRIC EMIE

CEO

CLIMB

"

Oana always knows how to handle an issue.

We are always glad to collaborate with her, she is a passionate and hard worker!

ALDRIC EMIE

CEO

CLIMB

I'VE WORKED WITH

CLIENTS

Mindstone

EDTECH

Mindstone

EDTECH

Mindstone

EDTECH

Coinhouse

FINTECH

Coinhouse

FINTECH

Coinhouse

FINTECH

CNP Assurances

FINTECH

CNP Assurances

FINTECH

CNP Assurances

FINTECH

Credit Agricole

FINTECH

Credit Agricole

FINTECH

Credit Agricole

FINTECH

Hubstairs

PROPTECH

Hubstairs

PROPTECH

Hubstairs

PROPTECH

Climb

FINTECH

Climb

FINTECH

Climb

FINTECH